What I do

By day, I work as a Business Analyst at one of India’s largest (and fastest growing) e-commerce start ups – Infibeam.com

I look at analytics, play around with a lot of data, shoot some SQL queries and talk to people to dig up insights that make operations more intelligent – and the shopping experience, smoother. 

Lots of Excel (database functions, vlookup/hlookup here and there, some VBA), lots of Google Analytics, some SEO, some operations and a hint of mySQL. 

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